Bridal loungewear that feels like falling in love

Bride Camp

Bridal loungewear that feels like falling in love

Bride Camp

(Services)

(Services)

Branding

Branding

,

,

Art Direction

Art Direction

,

,

Packaging

Packaging

(Industry)

(Industry)

Fashion

Fashion

(Year)

(Year)

2025

2025

(approach)

(approach)

Bride Camp reimagines bridal loungewear as a space for connection, confidence, and quiet celebration. Designed for brides and their closest circle, the brand offers a refined one-stop destination where comfort meets intention and every detail feels considered.

To bring this vision to life, we built the brand from the ground up, leading the branding, packaging, and art direction. From shaping the brand story and visual identity to designing tactile packaging and expressive campaign imagery, every element was crafted to feel feminine yet polished, playful yet composed.

Inspired by the intimacy of bridal moments and the ease of being together, Bride Camp creates a world that feels quietly confident, elevated, and made to be lived in long after the big day.

Bride Camp reimagines bridal loungewear as a space for connection, confidence, and quiet celebration. Designed for brides and their closest circle, the brand offers a refined one-stop destination where comfort meets intention and every detail feels considered.

To bring this vision to life, we built the brand from the ground up, leading the branding, packaging, and art direction. From shaping the brand story and visual identity to designing tactile packaging and expressive campaign imagery, every element was crafted to feel feminine yet polished, playful yet composed.

Inspired by the intimacy of bridal moments and the ease of being together, Bride Camp creates a world that feels quietly confident, elevated, and made to be lived in long after the big day.

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